Ian Dunt talks about Labor victories in the UK, Nandini Jammi fights disinformation sites, and George Whitesides runs against Rep. Mike Garcia. Topics include UK polling data, Boris Johnson's decline, Mexico's female president prospect, and combating digital disinformation through advertising control.
Efforts to combat disinformation sites like The Gateway Pundit rely on alerting ad exchanges to stop ad placements, impacting revenue streams.
Exposing financial support for disinformation outlets leads to revenue declines, reducing their ability to produce misleading content.
Online platforms and disinformation outlets shape media consumption trends, highlighting the need for ad policies and awareness campaigns to combat false information.
Deep dives
Influence of Advertisements in Shaping Media Content
Ad-funded disinformation outlets like the Gateway Pundit thrive on digital advertising revenues, with the Gateway Pundit making millions from Google ads alone. Efforts were made to alert ad exchanges about their ads appearing on these sites, leading to companies dropping support. The role of supply policies in stopping ads on harmful sites was highlighted, showing the impact of controlling where advertisements are placed.
Ad Revenue Impact on Disinformation Outlets
The decline in traffic for prominent disinformation outlets, fueled by ad revenue, reflects changes in platforms deprioritizing news and political content. Documentaries and campaigns exposing the financial support for such outlets, such as the Gateway Pundit, have led to significant drops in their revenue streams, affecting their ability to produce misleading or false content.
Shifts in Media Consumption and Combatting Disinformation
Changing trends in media consumption, with fewer relying on traditional news sources like newspapers or cable TV, point to an increasing influence of online platforms and disinformation outlets. Efforts to combat the spread of false information through ad policies and awareness campaigns have shown promising impacts on reducing the reach and financial viability of such misleading sources.
Tech Companies' Role in Broadcasting News and Disinformation
Tech companies' refusal to differentiate between real news and disinformation has a significant impact. The podcast discusses how Samsung bundles channels like CBS and Steve Bannon's War Room under news and politics, selling this bundle to advertisers. This practice raises concerns as reputable brands may inadvertently have their ads run alongside disinformation content. The lack of regulation in the digital advertising industry allows for such practices to continue, highlighting the importance of ensuring transparency and accountability.
Election Campaign and Climate Change Advocacy
George Whitesides, a candidate for Congress, shares his campaign goals and contrasts his values with his opponent, highlighting the significance of flipping seats to drive change. Focusing on climate change, Whitesides stresses the need for scientific literacy in addressing challenges like wildfires. He also underscores the urgency in government reform, emphasizing the positive impact that informed and proactive leadership can have on key issues like climate change and healthcare.
The Origin Story Podcast host Ian Dunt previews the massive victories Labor will soon achieve in the UK. Check My Ads' Nandini Jammi details her efforts to get the MAGA-loving disinformation site The Gateway Pundit kicked off ad exchanges. Congressional candidate George Whitesides details his run against extremely vulnerable Rep. Mike Garcia.