A Product Market Fit Show | Startup Podcast for Founders
He launched a “side-project”— now it’s used by 10% of all restaurants. | Jordan Boesch, Founder of 7Shifts
Apr 28, 2025
Jordan Boesch, founder of 7Shifts, shares his inspiring journey from a teenager solving his dad's restaurant scheduling woes to leading a software used by 50,000 restaurants. He emphasizes the power of customer feedback over funding, revealing how strategic partnerships fueled his growth. Jordan discusses managing near-failure, surviving burnout, and the importance of establishing core values for a resilient company culture. He also offers insights on using SEO effectively and why customer complaints can signal success.
40:20
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Quick takeaways
- Jordan Boesch's journey emphasizes solving real customer pain over financial success, showcasing the importance of genuine impact on users.
- Forming strategic partnerships with point-of-sale companies has been crucial in driving 7Shifts' growth and enhancing user experience.
Deep dives
The Passion for Problem-Solving
The founder emphasizes that his motivation for building the company stemmed from a desire to solve problems rather than just achieving financial success. He shares how the initial version of his product originated from addressing the issues his father faced in the restaurant business, particularly around scheduling and communication. This early exposure sparked a deep understanding of the restaurant industry's challenges and shaped his drive to create solutions that genuinely help others. By valuing the feedback and gratitude from users, he found fulfillment in knowing that his work was genuinely impactful.
