
Hospitality Daily Podcast
The End of the Hotel Room as We Know It - Hans Meyer, Zoku
Feb 25, 2025
Hans Meyer, co-founder and managing director of Zoku, shares his visionary approach to the future of hospitality. He delves into the unique hybrid model that blends home, office, and hotel experiences, specifically crafted for modern travelers. Meyer emphasizes the importance of fostering human connections and community among guests. Additionally, he discusses how innovative design and technology cater to evolving traveler needs, revolutionizing hotel spaces into multifunctional environments that adapt to a post-COVID-19 world.
18:27
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Quick takeaways
- Zoku's innovative hospitality model combines home, office, and hotel environments, fostering community through thoughtfully designed communal spaces and social interactions.
- The development process for Zoku emphasized user engagement and market research, utilizing innovative methods to tailor the experience to guest needs and emotions.
Deep dives
Redefining Hotel Spaces
Zoku presents a transformative approach to hospitality by merging the concepts of home, office, and hotel into a single hybrid space. This innovative model addresses the needs of individuals who require flexible accommodation while working or living in a city for varied durations, promoting a sense of community among residents. Unlike traditional hotels that often isolate guests, Zoku fosters social interaction through thoughtfully designed common areas that remove barriers, encouraging guests to connect easily. The philosophy behind Zoku draws from the Japanese concept of 'zoku', promoting collaboration within a shared living and working environment.
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