Ever wondered how to achieve marketing success when you have very limited time and resources? Tune in as we chat with Emily, a fractional CMO and the brains behind the Good Marketing Club, who reveals the secrets to transforming average marketing into captivating storytelling. Emily shares her mission to help ambitious founders achieve their vision, drawing from her dynamic experience, including a standout Christmas campaign for Iceland that defied budget constraints and time pressures. Discover how the right mix of videos, influencer partnerships, social media and digital marketing can rejuvenate a brand.  Learn the power of creativity and collaboration in overcoming marketing challenges.

In today's episode, we unpack the essence of effective marketing strategies with Emily, highlighting the necessity of challenging conventions and encouraging healthy debate within teams. We'll explore how to understand and connect with your audience by addressing their concerns with empathy and creativity. Emily emphasizes the value of having a unique perspective and ensuring your marketing resonates deeply with your target audience. Plus, find out why good marketing should be as enjoyable as it is impactful, and learn about resources like the Good Marketing Club for those ready to elevate their marketing game. Don't miss this blend of inspiration, strategy, and practical advice!

Emily Dunlop on LinkedIn

The Good Marketing Club

Send us a Text Message, give feedback on the episode, suggest a guest or topic

Visit the Remarkable Marketing Podcast website to see all our episodes.

Visit the Remarkable Marketing Podcast on YouTube

Remarkable Marketing Podcast Highlights on Instagram

Eric Eden on LinkedIn