AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Entrepreneurs on Fire
Reinventing Yourself After the Government Crushes Your 8-Figure Business with Michael Jackness: An EOFire Classic from 2021
Apr 26, 2024
Michael Jackness, an eCommerce entrepreneur, discusses the challenges of reinventing a business post-government impact, emphasizing the vulnerability of affiliate sites and the importance of differentiation in e-commerce. He shares insights on product development, customer engagement, and standing out in the e-commerce market. The episode highlights the significance of commitment and perseverance in the entrepreneurship journey.
23:33
Episode guests
AI Summary
Highlights
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Ownership and control are crucial in e-commerce; differentiating products is key for success.
- Customer-centric approach, community building, and content creation are vital for e-commerce success.
Deep dives
The Transition from Affiliate Marketing to E-Commerce
After facing challenges in the online poker affiliate marketing space due to lack of ownership and control, Michael Jackness transitioned to e-commerce. Differentiating products allowed him to control his destiny, realizing that in e-commerce, having unique products with high barriers to competition is key. By identifying niche markets and making small improvements to products based on customer feedback, he successfully built a seven-figure e-commerce brand focusing on adult coloring.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode