You might have a business coach, you might have a life coach. But do you have a sleep coach? You might say, "Why would I need a sleep coach?" Well, here's one reason. If you live to 75, and I do hope you live a lot longer than that, you will have spent about 25 years of your life sleeping. 25 years. Not only that, but the quality of your sleep will have a huge impact on the quality of your life. Lack of sleep can lead to poor mental performance, low sex drive, and even serious health problems like strokes and heart disease. An investment in your sleep is an investment in your health and your wellbeing.  Sleep is something that my guest for this episode number 209, Claus Plummer, takes very seriously. Claus is president of SAMINA North America, which in my words, is a biohacker’s dream bed. It was through the original biohacker Dave Asprey, founder of Bulletproof and past guest on this show, episode 38, that I learned of SAMINA and Claus. In fact, Claus taught a sleep workshop hosted by Bulletproof and Upgrade Labs that I attended, and it was excellent, which is why I invited him onto the show. Claus' involvement with the business of sleep began many years ago with a woodworking business he founded that designed and built beds. From there, his interest in sleep grew, he studied the science of sleep and he became an accredited sleep expert through the Austrian Institute for Sleep Psychology.  Achieving the perfect night's sleep can take a lot of work. It's all about creating the right routine and paying attention to details in your environment, including light sources, background noise, and temperature. If you've had trouble sleeping in the past or just want to improve your overall quality of life, Claus will be revealing some powerful hacks that will revolutionize the way you think about sleep and ensure you are well-rested and ready for anything. And now, on with the show.