BRIAN JOHNSON: The Ancient Power of Areté

Brian Johnson is the Founder & CEO of Heroic Public Benefit Corporation and the author of Areté: Activate Your Heroic Potential. He’s 50% Philosopher + 50% CEO and 101% committed to helping create a world in which 51% of humanity is flourishing by the year 2051. As a Philosopher/teacher, he’s helped millions of people from around the world, trained 10,000+ Heroic Coaches from 100+ countries and created a protocol that science says changes lives. ---- What is MTNTOUGH? MTNTOUGH is The #1 Fitness App Trusted By The Dedicated Our premier functional fitness programming is conveniently packaged for hunters, first responders, military, and mountain athletes. Train at home, at the gym, or on the go. Tap the link to get started with MTNTOUGH+ Fitness 14-Days Free: https://lab.mtntough.com/checkout/subscribe/purchase?utm_source=youtube&utm_medium=youtube_description&utm_campaign=evergreen_links Since 2016, MTNTOUGH has been dedicated to helping individuals achieve their personal goals by creating a foundation for physical and mental toughness. The brand’s best-in-class programs are developed, tested, and proven by former Navy SEALs, Army Rangers, and renowned physical trainers. MTNTOUGH+ programs are used by elite groups and operators, including special ops forces, wildland firefighters, backcountry hunters, professional mountain athletes, and more. The MTNTOUGH fitness lab is headquartered in Bozeman, Montana, surrounded by some of the world’s top mountain athletes.