Content and Conversation: Organic Growth Insights from Siege Media The Best X Strategies for Executing BOFU Content
Jul 25, 2023
21:05
Show Notes:
- 00:30: BOFU benefits in SaaS
- 00:55: Why “Best X” roundups are necessary
- 2:45: BOFU content best practices
- 5:41: How to counter legal ramifications
- 7:21: The importance of updates
- 9:01: Alternative and “vs” page strategies
- 11:09: When landing pages make sense
- 12:14: How internal linking fits in
- 12:14: HubSpot example
- 14:05: PandaDoc example
- 15:38: Addressing the fear of retaliation
- 17:06: Executing BOFU as a brand new website
Show Links:
Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: ross@siegemedia.com #seo | #contentmarketing