30 Minutes to President's Club | No-Nonsense Sales #83 - Selling to executives, selling with them, and everything in between (Kris Rudeegraap, CEO @ Sendoso)
Nov 24, 2021
Kris Rudeegraap, CEO and Co-Founder of Sendoso and a Forbes Technology Council writer, shares cutting-edge sales strategies. He emphasizes involving executives early to accelerate deals and selling a vision, not just a product. Listeners discover innovative outsourcing techniques to boost efficiency and the art of personalized gifting to strengthen client relationships. The discussion also covers building strategic partnerships and effective communication tactics that can turn struggling deals around.
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Outsource Sales Tasks to Upwork
- Use Upwork to outsource tedious sales tasks like list cleaning or LinkedIn profile research.
- Leverage VAs to save time on call prep, data gathering, and creative sequence work.
Get Creative with Gifting
- Use creative gifting like personalized items related to prospect interests to break through.
- A-B test gifts and use rapport-building small talk to maximize gifting impact.
Bring Execs Early to Accelerate Deals
- Bring executives in early in the sales cycle to build rapport and sell vision.
- Avoid saving executives only for end-stage deals; involve them mid-cycle for meaningful impact.