#83 - Selling to executives, selling with them, and everything in between (Kris Rudeegraap, CEO @ Sendoso)
30 Minutes to President's Club | No-Nonsense Sales
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Strategic Sales Partnerships
This chapter explores strategies for sales contributors to foster partnerships and utilize networking to reduce cold calling. It highlights the significance of engaging with executives, particularly CEOs, during sales processes and emphasizes the importance of understanding client organizations' dynamics. Additionally, the discussion includes tactics for recovering struggling deals and the effective presentation of value through tailored communications.
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Transcript
