Jon Benson

Jon Benson, the inventor of the Video Sales Letter (VSL) and an AI copywriting expert, dives into the revolutionary fusion of AI and copywriting. He discusses the launch of his AI tool, Copy Pro.ai, designed to transform email campaigns with tailored content. Highlighting the need for human creativity amidst A.I., Jon explores how technology can enhance copywriters’ skills while ensuring their unique voice remains vital. He also compares the distribution strategies of photographers and ride-sharing services, offering insights on maximizing content reach.