The Best One Yet 🎷 “Justin TimberFAKE” — Spotify’s AI boy-band. Michelob’s Gatorade beer. Soham Parekh’s 19 tech jobs.
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Jul 8, 2025 A fake band has taken Spotify by storm, raising questions about the future of music in the age of AI. Meanwhile, Michelob Ultra is redefining beer marketing by borrowing strategies from sports drinks to appeal to health-minded consumers. In a twist, a tech worker is juggling four full-time jobs simultaneously, sparking debates about trust in remote work. Plus, learn the quirky origin story of the Frisbee and celebrate our near approach to 2050 with fun facts and shout-outs!
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Spotify's Viral AI Band
- Spotify's AI band, The Velvet Sundown, has reached over a million listeners.
- This band generates $20,000 monthly in royalties despite being entirely synthetic.
Near Art Meets Listener Demand
- Most music serves as background ambiance rather than art requiring deep engagement.
- AI-generated "near art" meets the market's demand for functional, non-intrusive soundtracks.
Michelob Ultra's Mimic Marketing
- Michelob Ultra uniquely grows beer sales by repositioning as a sports drink.
- It copies Gatorade's marketing language to appeal to consumers seeking performance drinks.