
21 Hats Podcast The Old Rules of Hiring Are No Longer Working
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Jan 6, 2026 Paul Downs, CEO of Paul Downs Cabinet Makers, faces staffing challenges in hands-on manufacturing. Jackie Russo, CEO of Brand Russo, champions continuous employer branding and recruitment marketing. William Vanderbloemen, founder of Vanderbloemen Search Group, highlights the increasing fickleness of candidates and critiques the outdated 'hire slow, fire fast' mantra. The trio debates adapting hiring processes, total compensation communication, and the need for agility in today's competitive landscape while preparing for future leadership and AI integration.
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Layoffs Then Backlog Shock
- Paul Downs described laying off staff in March then facing a sudden sales surge that left him cash-rich but production-shorted.
- He now struggles to find qualified shop-floor hires on Indeed and to get applicants to show up for interviews.
Always Market As An Employer
- Jackie Russo advised marketing your company year-round as an employer to build a backlog of candidates.
- Keep job listings active and nurture relationships so you can tap a pool when openings appear.
Candidates Are Fickler Than Ever
- William Vanderbloemen observed candidates are far more fickle now and won't wait for slow hiring processes.
- He argued employers must act quickly or lose quality candidates in this on-demand culture.

