James Schramko Podcast

Membership Mastery: Building and Scaling Profitable Subscription Sites Part 2

6 snips
May 28, 2024
The podcast explores strategies for creating and growing a successful subscription site, emphasizing clear communication, delivering promised results, and engaging members through personalized interactions. The importance of blending AI technology with human interaction, incorporating human elements in membership management, and maximizing revenue growth is discussed. Additionally, the significance of mobile-accessible memberships and potential revenue sharing deals is highlighted.
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ADVICE

Prefer Releases Over Risky Launches

  • Consider doing a release rather than a big launch to reduce risk and iterate quickly.
  • Build a first version, invite people in, learn, refine, then scale organically.
ADVICE

Use Email And Cross-Promotion

  • Always prepare your emails and prime the PS with a clear call to action.
  • Cross-promote from existing products by offering trials or coupons to convert buyers into members.
ADVICE

Leverage Podcasts With A VA

  • Seed podcast episodes or guest on others to drive leads and offer a lead magnet.
  • Use a VA to find and apply to target podcasts and hand them a one-page to represent you.
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