Journalism.co.uk podcast Learning to explain well, with BBC News presenter Ros Atkins (part one)
Sep 14, 2023
In this engaging conversation, Ros Atkins, a BBC News presenter and author of The Art of Explanation, shares his expertise in clear communication. He contrasts the art of writing a book with daily broadcasting and recounts a pivotal failed interview that taught him precision. Ros offers practical tips for anticipating questions and refining responses through dynamic organizing and rehearsing. He also discusses crafting a news explainer on unsafe concrete, highlighting the importance of editing out ambiguity. Tune in for insights on effective storytelling!
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Episode notes
Unclear Job Pitch Sank The Interview
- Ros Atkins recounts a 1998 interview at The Independent where his answers failed to land because he hadn't defined what role he wanted.
- He realized the problem was his lack of precision about what he was asking for, so he didn't get the job.
Anticipate Questions And Practice Answers
- Anticipate the questions you'll be asked and prepare precise, relevant information to answer them.
- Practice speaking those answers aloud so you're fluent and confident when it matters.
Practice Facts In Multiple Orders
- Don't memorise scripts; practise using key facts in different orders so you can start anywhere confidently.
- Drill rearranging your points to become fluent and adaptable in live conversations.
