Med Spa Success Strategies BETTER Facebook and Instagram Ads Results for Your Med Spa - Interview w/ Lauren Nettles
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Jan 17, 2025 Lauren Nettles, a Lead Digital Marketing Specialist at Med Spa Magic Marketing, shares her expertise in optimizing Facebook and Instagram ads for med spas. She reveals effective strategies to lower lead costs and boost appointment bookings, emphasizing the critical role of ad performance in ROI. Lauren discusses common pitfalls in online advertising and shares real success stories of effective ad transformations. Discover how small tweaks in visuals and messaging can lead to significant growth and higher patient engagement.
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Optimize Ad Performance
- Don't just run ads; optimize them for performance to maximize ROI.
- Cutting cost per lead and doubling show-up rates quadruples new patients.
Virtual Coupon Book Success
- A MedSpa in South Carolina improved ad performance by changing its virtual coupon book graphic.
- Changing offer framing, visuals, and clarity lowered cost per lead from $30 to $6.
Strategy Matters
- Offer framing, clarity, and call to action significantly impact ad success.
- Strategic changes to creative can increase ROI and make ads more effective.