Flavor University Podcast
Flavor University Ep. 27: Elevated vs. Essential Flavors
May 24, 2023
Kaylind Cook, Scientist, and Katie Tamburo, Sr. Associate Product Manager, explore essential vs. elevated flavors. They discuss the reasons behind why consumers seek unique flavors, the impact of social media, and the importance of texture. Tune in to hear about fun examples and ideas of elevated vs. essential flavors.
31:02
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Elevated flavors involve taking everyday tastes to the next level, creating exciting eating experiences for consumers.
- Texture, botanical flavors, and mash-ups are key trends in elevated flavors, with social media driving inspiration and self-care driving consumer demand.
Deep dives
Elevating flavors: Adding excitement to everyday tastes
Flavor is more than just like or dislike; it is memory, feeling, science, and art. The podcast discusses the concept of essential versus elevated flavors, where elevated flavors take everyday tastes to the next level. For example, elevating chocolate could mean creating a dark chocolate truffle, while elevating a strawberry could involve pairing it with exotic fruits like kiwi or guava. The goal is to provide consumers with an elevated and exciting eating experience.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
