​No tricks, no clickbait - this episode really gives you 5 rules to take away and apply to your learning content today! Why?

​Because creating great learning content trips up businesses time and time again! And if we understand why, nail the context and follow some simple steps with consistency, L&D can deliver resources that drive performance.

Easygenerator Co-Founder Kasper Spiro joined us live and you can expect to learn why context is just as important as content, how to optimise content for discovery using marketing techniques, why best-fit content beats the best-produced content, and so much more.

Running Order

0:00 Why creating great content often plagues L&D.

4:17 How to use internal experts for content creation.

16:02 Think context, context, context.

26:05 How to make content discoverable.

33:20 Curate where you can, create where you need to.

40:03 Timing and relevance beat content perfection.

46:28 Audience questions.

How To Connect

Find Kasper on LinkedIn:

https://www.linkedin.com/in/kasperspiro/

Learn more about Easygenerator:

https://www.easygenerator.com/en/

Find Nelson on:

LinkedIn: https://www.linkedin.com/in/nelsonsivalingam/

Twitter: https://twitter.com/ThatNelsonDude

Find HowNow on:

LinkedIn: https://www.linkedin.com/company/hownowhq/

Twitter: https://twitter.com/hownowteam

Instagram: https://www.instagram.com/hownowhq/

Our Website: https://gethownow.com/