

5. 31 Days in February...One Day in April
Aug 3, 2021
As the Chippendales rise, paranoia grips Steve Banerjee, leading to rivalry and costly mistakes. A beach photo shoot turns chaotic when gunfire erupts, adding layers of fear and suspicion. Tensions mount between Banerjee and Nick DeNoia, culminating in shocking betrayals and a tragic confrontation. The infamous calendar blunder illustrates the fine line between success and failure in a fiercely competitive environment. Dive into personal struggles and the darker undercurrents of fame that shaped the lives behind the iconic brand.
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Dan's Creative Calendar Venture
- Dan Peterson created an alternative Chippendales calendar called Skin Deep with his friend Wolf Larson.
- Due to limited budget, they creatively doubled as their own models under different names to save costs.
Calendars as Legacy and Obsession
- Steve Banerjee viewed calendars not just as merch but as a family legacy linked to printing expertise.
- His obsession with calendar quality conflicted with his pathological cheapness, often causing vendor disputes.
The Costly Calendar Mishap
- In 1986, a printing mistake caused Chippendales calendars to have 31 days every month, creating a costly mess.
- Steve Banerjee yelled at a vendor to finish layouts late Friday, but later signed off without correcting errors.