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App Marketing by App Masters

Monetization strategies to increase revenue

Dec 5, 2023
Discover the art of pricing your app effectively, uncover the power of strategic discounting, explore the significance of a comprehensive onboarding process, navigate the intricacies of subscription management, and learn actionable strategies to set your app apart from the competition and capture a larger market share.
11:53

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Quick takeaways

  • Using strategic discounting can optimize app monetization and increase revenue by offering discounts at key moments.
  • Personalized onboarding can improve user conversions and retention by tailoring the user experience to their specific needs.

Deep dives

Importance of Discounting for Monetization

Discounting can be an effective strategy for optimizing monetization. By offering discounts at strategic moments, such as during high excitement or onboarding, app developers can increase conversions and generate more revenue. It is important to be smart about discounting, understanding when and at what prices users are most likely to buy. Multiple discount options, like full price, seasonal discounts, and personalized offers, can further enhance the effectiveness of discounting strategies.

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