Why Investors, Boards, CEOs Are Marketers’ Real Target Audience
Nov 21, 2023
30:26
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What if we started looking at marketing as a business growth strategy instead of a promotional department?
Devin and Margaret discuss the role Marketing plays in fundraising and investor board meetings. They explore how the current startup investing structure only widens the trust gap between CEOs and Marketing, including understanding the chasm and how that leads to wrong solutions that are often avoidable.