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Michael Kamleitner is the CEO of Walls.io (https://walls.io/)
π Time Stamped Show Notes:
00:00 β Nathan's introduction to today's show
0:40 β How he runs two companies of roughly the same size
1:00 β Why they've built Walls.io as a social media marketing tool
1:45 β How the average customer pays around $225 today
2:20 β Why they launched the company in 2014 and bootstrapped thus far
2:40 β How 500 customers are using their product today
3:50 β Why they are doing around $110k in MRR
4:05 β How they've grown 70% from around $70k in MRR twelve months ago
4:45 β Why churn is naturally high
6:55 β How he made the decision to run two companies in parallel
8:55 β Why their other product is an enterprise social media scheduling tool
9:15 β "Would you sell for $3M today?"
9:45 β How he is interested in spliting the company and raising capital
10:25 β Why they are having success in content marketing and paid advertising
11:45 β How they are paying around 100 euros to land a new customer
12:20 β Why they aren't spending more money on paid acquisition
12:55 β How their team is headquartered in Vienna
13:30 β The Famous Five