John Franklin (https://twitter.com/JohnIsBuilding) & Mateo Lopez chat with Kaleda Connell (https://twitter.com/KaledaConnell) – the CEO of Kilo (https://usekilo.com), a gym software with marketing and website automation to make gym owner's lives easier – about lessons learned over the years when growing a business and the importance of updating your Google Business profile.

Show notes:

(1:26) Introducing Kaleda & Kilo

(4:01) How John & Mateo connected with Kaleda

(6:27) What are SOPs?

(8:23) Lessons learned over the years as a gym owner

(10:55) How to approach hiring people with no experience

(14:58) Tips for gym owners to improve their online presence

(16:52) The biggest mistake gym owners make on their socials

(19:33) Why updating your Google Business profile matters

(21:39) The first thing people look for before looking at a business' website

(25:14) How to bump your biz to the top of Google

(28:11) The biggest mistake on gym websites that hurt leads & how to fix it

(30:55) Should gym owners hide or share their pricing?

(32:22) Are gym owners passionate about their websites?

(36:07) How to stand out in a crowded market & get more leads

(38:11) How to have the most success with software

(40:20) A new service to help rank your gym #1 on Google