Into the Impossible With Brian Keating

Gad Saad: How to Stay Resilient and Happy After the October 7 Massacre (#378)

Dec 15, 2023

Dr. Gad Saad, marketing genius renowned for applying evolutionary psychology to consumer behavior, discusses his latest book, The Saad Truth about Happiness, and how to apply his theory of happiness in times of war. Topics include the relativity of happiness, the problem with social media, evolutionary dynamics of families, and balancing short-term pleasure with long-term happiness.

01:12:06

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Episode guests

Gad Saad

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Quick takeaways

Dr. Dad Sad emphasizes the importance of finding meaning and purpose in life despite challenging circumstances.

Dr. Dad Sad urges continued vigilance against hate and discrimination, emphasizing the need to confront such issues directly and protect the principles of human dignity.

By recognizing the inverted U-shaped curve, individuals can make more informed decisions and strive for a more fulfilling and balanced life.

Deep dives

The motivation behind writing a happiness book

Dr. Dad Sad wrote his happiness book due to two main reasons. First, he received numerous emails from people asking how he remains happy despite tackling difficult subjects. Second, whenever he shared prescriptive advice on social media, it had a significant impact. People trusted his guidance and sought to know his secret to happiness. By combining his unique personal experiences with ancient wisdom and contemporary science, Dr. Dad Sad aimed to provide a book that offers a fresh perspective on happiness.

Introduction

2min

The Writing of a Happiness Book

19min

Religion, Comparison, and Happiness

9min

The U-shape Phenomenon

15min

Dealing with Tragedy and Living a Dignified Life

6min

Understanding and Addressing Jew Hatred

22min

Expressing admiration for a book and a friendly conversation

3min

The last two months have been nothing short of terrifying for the Jewish community. How can we stay happy and resilient in times like these? Is it even possible or reasonable?

Here to answer this question is none other than the happiness expert himself, Dr. Gad Saad! Dr. Saad is a marketing genius renowned for applying evolutionary psychology to consumer behavior. He is a professor at Concordia University, a behavioral scientist, and a bestselling author.

In our hopeful interview, we discuss his latest book, The Saad Truth about Happiness, and how to apply his theory of happiness in times of war. This interview was genuinely delightful in these uncertain times, so be sure to check it out!

Key Takeaways:

Intro (00:00)
Why do we need another book on happiness? (01:10)
Proof that academia is the best job in the world (06:15)
Judging a book by its cover: The Saad Truth About Happiness (15:34)
Would you rather have a Nobel prize or money? (19:33)
The relativity of happiness (24:36)
How to stay resilient and happy in times of war (34:29)
The problem with social media (46:34)
Evolutionary dynamics of families and population control (55:16)
Balancing short-term pleasure with long-term happiness (1:03:31)
Outro (1:08:47)

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Additional resources:

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➡️ Check out Gad Saad:

💻 Website: https://www.gadsaad.com/

✖️ Twitter: https://twitter.com/GadSaad

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Into the Impossible with Brian Keating is a podcast dedicated to all those who want to explore the universe within and beyond the known.

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