Eat Blog Talk 761: The Truth About Bestsellers And How To Write a Book That Matters With MIchael Drew
Michael R. Drew teaches us how to write books that build credibility, serve your audience, and generate lasting business impact, far beyond bestseller lists.
He has spent his career turning ideas into bestsellers. With more than 100 books launched onto national lists and over 1,000 No. 1 titles on Amazon, he's one of the most accomplished book marketers in the industry. Having worked with publishers such as Bard Press, Entrepreneur Magazine, and Thomas Nelson, Michael has mastered the art and strategy of getting books noticed. Today, he helps authors write with purpose, build powerful platforms, and turn their message into lasting influence.
Michael has helped launch over 130 books onto major bestseller lists. But his true genius lies in showing authors how to use a book as a business tool, not just a trophy. He breaks down the real meaning of success, how to define your book's purpose, and why the best authors start with outcomes, not words.
Key points discussed include:
Define your "why": Start with the outcome you want your book to achieve, then design everything around that.
The bestseller myth: Lists don't define success, impact and leverage do.
Build before you publish: Create the infrastructure and audience your book will serve.
Measure what matters: Identify metrics that reflect transformation, not just sales.
Distribution wisdom: When and how to pursue hybrid, traditional, or self-publishing.
PR is your job: No one will care more about your book's success than you do.
Start before you're ready: Don't wait for perfect writing, get help editing later.
Share your story: You have an obligation to use your experiences to help others.
Connect with Michael R. Drew