In this episode of “Buy: The Way… To Purposeful Procurement,” Rich Ham, Philip Ideson, and Kelly Barner reflect on what we heard from Oliver Hurrey and Brian Kyle in episodes 3 and 4 and explore how these procurement leaders find purpose and passion in their work, no matter how big or small the project is.

Rich, Philip, and Kelly discuss what “purposeful procurement” truly means in 2025, challenging the notion that practitioners can only find purpose when they’re working for highly-mission driven organizations. With the right mindset, purpose and the potential for positive impact are within reach for any procurement professional working in any category.

Living and working with purpose also requires trust – trust among stakeholders and colleagues, trust with your suppliers, and in many cases, trust from the end consumer. When procurement faces challenges like flawed incentive structures and outdated standardization, it ultimately makes it harder for procurement to drive meaningful impact at scale. Reflecting on these opportunities and challenges along procurement’s path to greater purpose, Rich, Philip, and Kelly also look ahead to upcoming discussions where they’ll take a deeper dive into how procurement arrived at its current state and some of the potential solutions that could help procurement reach its potential as a driver of purposeful change.

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BTW EP 05: The Phil-Ins: Connecting the Dots with Phil, Kelly, and Rich