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The Think Media Podcast

226: YouTube Employee Reveals How to Grow Your Channel

Jul 4, 2023
32:15

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • YouTube prioritizes videos that are enjoyed by the audience and watched for longer durations, serving the viewers rather than pushing content for creators.
  • Creators can choose whether to have separate channels for different formats or keep everything on one channel, depending on the audience's preferences and the creator's vision for their content.

Deep dives

Understanding the YouTube Algorithm

The YouTube algorithm focuses on understanding audience behavior and preferences. It prioritizes videos that are enjoyed by the audience and watches videos for longer durations. The algorithm ranks videos based on satisfaction and personalized rankings tailored to the viewer's preferences. It's important to remember that YouTube serves the viewers and pulls videos that align with their interests, rather than pushing videos for creators. As creators, we should focus on creating content that resonates with our audience and consider why certain videos may or may not appeal to them.

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