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That time the wedding company wouldn't get on the phone!
Are you meeting your customers where they are, or are you frustrating them with rigid communication methods? In this episode, I share a recent personal experience from my son’s wedding planning drama, and we explore the importance of adapting to your clients' preferred communication channels. How can refusing to get on the phone with eager customers impact your business? What steps can you take to ensure you're not missing out on potential sales because you're not accommodating?
Listen to this new 9-minute episode for key insights on adapting your communication strategies to better meet your customers’ needs and grow your business.
Episode Summary:
In this episode of the Wedding Business Solutions podcast, I share a personal story about my son and future daughter-in-law's frustrating experience while planning their wedding. They tried to rent items from a local company but were denied the chance to speak with a representative over the phone. This led me to highlight the importance of meeting customers where they are, whether that means talking over the phone or communicating digitally. I discuss the challenges and missed opportunities businesses face when they fail to adapt to customer preferences. This episode serves as a crucial lesson for wedding professionals on improving customer interactions and sales strategies by accommodating different communication preferences.
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.connectWithAlanBerg.com
View the full transcript on Alan’s site: https://alanberg.com/blog/
Learn how to be more inclusive with your marketing at the Inclusive Wedding Summit, January 22, 2025, attend in-person or virutually.
Use the coupon code AB50 to save $50 off your tickets at www.InclusiveWeddingSummit.com
I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks.
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