253 - Marketing your way to 850 transactions in 2 years (with Gusty Gulas)

This radio management college grad, turned mortgage agent, turned real estate agent, turned team leader has created a secret sauce of success. Gusty Gulas has used basic, tried-and-true principles of business management, giving back to his community, and marketing to build a team that has sold more than 850 homes in the last two years! If you want to run a high-performing team, learn how engagement with your community can produce uber results, and understand how diversifying your marketing can help you realize a life of freedom, then this is your must-listen episode.

Plus, you’ll want to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.

 

Connect | Resources

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--Website: https://www.gustygulasgroup.com/

--Social media: @GustyGulas

 

[2:30]     Preview

[3:12]     Gusty’s business journey

[8:45]     How one opportunity turned into 21 deals

[11:36]   Client appreciation events are an investment, not a cost

[15:59]   Opportunities that come from giving back

[17:12]   Experience building a team of agents

[20:59]   Omnipresent marketing and diversification of lead-gen sources

[25:30]   Sources of motivation for a solo agent and a team

[27:30]   Interviewing prospective agents and hiring decisions

[30:14]   Thoughts about changes in the real estate industry

[35:28]   Gusty’s habits and routines for success

[37:23]   Gusty’s advice

[40:10]   Action Item

 

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