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Better Advertising with BTR Media
Amazon Advertising Tech Genius Dustin Wassner Discusses New Rollouts
Jun 12, 2023
25:01
#024 - BetterAMS' own Destaney & Dustin discuss the latest Amazon Advertising developments, including Amazon Marketing Cloud & Amazon Marketing Stream. Dustin shares his insights on the value of these tools and how brands can leverage them to improve their advertising campaigns. The conversation also covers the downsides of Amazon Marketing Stream and the importance of staying up-to-date on the latest developments in Amazon Advertising. Additionally, they discuss the impact of day parting on CPCs and the potential for Marketing Stream and Day-Parting solutions for smaller brands.
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