SaaS Interviews with CEOs, Startups, Founders
1630 How He Used Linkedin To Close First 15 Customers, $45k in MRR for Debt Collection SaaS
Jan 10, 2020
Pedro, an intrepid entrepreneur with 10 years of startup experience, shares insights on closing customers through LinkedIn and generating $45k in monthly recurring revenue for a debt collection SaaS. Other topics include algorithmic payment reminders, pricing model, customer acquisition strategies, and participation in a startup program.
12:25
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Quick takeaways
- The company uses a proactive approach to assist utility companies in collecting debts on time, reaching out to debtors in advance to prevent late payments.
- The company initially acquired customers through LinkedIn search, using a concise message about their AI-based system to improve debt collection.
Deep dives
Helping utility companies collect debts on time
The company assists utility companies in collecting their debts on time, using a proactive approach. They reach out to debtors in advance to prevent late payments and provide support for collecting payments that are already late.
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