Going 100% Analog for Email Magnets

The podcast discusses the concept of 'email magnets' and the pros and cons of offering free value for building an email list. The speaker shares their decision to sell their email magnet as a physical book, emphasizing the value of analog knowledge. They explain the benefits of shifting from digital to analog, including improving deliverability and filtering out freeloaders. The podcast also introduces the concept of analog knowledge products and the ease of writing, printing, shipping, and selling books with Greenlamp.