
The Scott Scheper Podcast
The best podcast in the world about knowledge, writing, and marketing.Updated every Monday and Wednesday.
Latest episodes

Feb 26, 2024 • 9min
Anti-Customer Obsession
Challenge the idea of customer obsession in business, focusing on specialization, setting boundaries, and making principled decisions. Embrace uniqueness in product creation, build a community of independent creators, and prioritize self-improvement and idea-sharing.

Feb 21, 2024 • 7min
How Lego Turned Around Their Company
Exploring how Lego turned around their company by simplifying sets, shifting focus to customer preferences, listening to top buyers, embracing authenticity, building community for creators, supporting passion-driven innovation.

Feb 19, 2024 • 9min
White Cars Suck
Explore the writing process and nurturing ideas, success of Facebook advertising model with KLT factor, creating compelling origin stories intertwined with advertising models

Feb 14, 2024 • 10min
The Art of Going Fast and Slow
Explore the balance between fast and slow living, ancient Celtic rituals for mental health, and embracing intentional creation over haste. Learn about the strategy of balancing speed and quality in content creation.

Feb 12, 2024 • 13min
Your Own Disneyland Revisited
Explore the concept of designing a unique life path like Disneyland, crafting personal brand worlds through sociological marketing, different lands in Scott Shepard's 'Disneyland' representing subscription levels, building a personal brand inspired by Walt Disney, and the importance of building a brand around broader ideals.

Feb 7, 2024 • 9min
You Don't Realize Your Influence!
Meet Nicholas, a 17-year-old protege working on automation and support. Discussion on the success of a book about digital assistants and the potential influence of a high net worth individual. Learn about the power of creating an analog knowledge business and its impact on children and entrepreneurs.

Feb 6, 2024 • 12min
Stop The Side Quests!
Get a free 30-day trial to the best physical monthly publication about knowledge, writing, and marketing: https://www.scottscheperletter.com/free-trial

Jan 31, 2024 • 10min
From $0 to $100k+ Per Month
The speaker discusses their mission to build a community of independent creators and thinkers, achieving significant revenue through their paid physical newsletter, and setting a turning point for making $100k+ per month.

Jan 29, 2024 • 7min
The Revolution
The speaker discusses their mission to create an army of independent writers, creators, and thinkers and re-engineering their business. They also talk about scaling a niche analog note-taking business to a six-figure venture and encourage listeners to rate and review the podcast.

Jan 24, 2024 • 7min
Screw #Hustle Culture Bros!
The podcast explores the dangers of hustle culture and its impact on individuals' lives. Jeff Bezos' daily routine challenges hustle culture, emphasizing the importance of consistent work.
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