This conversation with Kara Goldin explores her journey in creating a healthy alternative to sugary drinks. Despite the market being flooded with beverages labeled as “healthy” or “natural” that are still high in sugar and preservatives, Goldin's award-winning Hint water stands out as a leading unsweetened flavored water. She discusses her transition from a successful career in tech and media to entrepreneurship, highlighting the influence of her previous experiences on her business approach and problem-solving strategies. The discussion also covers her perseverance in overcoming industry challenges and the importance of staying true to one's mission and values. Goldin’s story is not only about the success of Hint water but also offers valuable insights and inspiration for aspiring entrepreneurs, emphasizing the significance of courage, sticking to principles, and the power of personal stories in the business world. Her book, "Undaunted: Overcoming Doubts and Doubters," is a testament to her journey and a source of inspiration for anyone pursuing their business dreams. To learn more about ThriveMore with Roger Martin:

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Interview Replay: Kara On ThriveMore with Roger Martin