
Kiss My Aesthetic Podcast 097 Life According to Skincare Brand Taila Skincare
Nov 15, 2022
43:48
A native New Yorker with Indian roots, Shadoh Punnapuzha is the founder and formulator of taïla skincare. Raised in a household where an Ayurvedic lifestyle was paramount — her parents native land, Kerala, India nurtured her everlasting curiosity in the healing power of nature. This instilled a forever growing intuitive connection to botany, leading her on a journey to share the ancestral wisdom of Ayurveda through taïla. Shadoh's artisanal skincare formulations are 100% natural made in NYC. -------------------------- In today's episode, we cover:
- Shadoh's backstory with Ayurveda
- Taila's mission statement
- How Shadoh came up with Taila
- Realizations and lessons about the skincare industry
- How she met Michelle at Same Skin
- Approaching marketing: the importance of brand messaging and keeping true to your brand's identity
- Taila's bestsellers and other products currently offered
- The inspiration behind Taila's packaging
- Advice Shadoh would give to her younger self
- KMA Canva Sprint Day - 1:1 Design Intensive
- Episode 054: Client Case Study - Same Skin
