

Being the Bigger Person, Content Strategy and Advice for Startups | Tea with GaryVee IS BACK
Sep 27, 2023
The podcast delves into the power of being the bigger person in conflicts and emphasizes empathy in personal relationships. It offers strategies for startups, focusing on targeted content creation and the importance of authenticity in social media. Discussions highlight navigating negativity, the role of mascots in branding, and the entrepreneurial journey's value in loving the process. The challenges of luxury travel marketing are explored, along with adapting work ethics in a remote era and innovative recruiting strategies to engage younger employees.
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Being the Bigger Person
- Be the bigger person by responding to bad behavior with candor, not more bad behavior.
- Deliver kind candor, understanding their perspective and protecting yourself.
Startup Marketing
- Allocate marketing dollars based on your strengths, not just trends.
- If you excel at SEO/SEM, prioritize it while learning social media marketing.
Early Stage Hiring
- Hire friends, family, or people with fewer options early on.
- Train and groom them, investing in their growth alongside your business.