ENCORE: If I Were Launching An Online Course Soon, I'd Do This...

Here we are, all set for the final episode of 2024. We will fill the next few weeks with replays of popular episodes and be back in 2025 with exciting new episodes. During this hiatus, I’ll be using these “Walden months,” as I call them, for extra rest and taking time to work on specific projects, like my online course. If you are considering launching an online course, today’s episode is for you! I’ve learned a lot over the last 9 years as a course creator, and I’m sharing an honest look at my biggest lessons learned and what I would tell anyone on this course creation path. 

You’ll Learn: 

• 5 things I want to share about launching an online course:
• Focus on what you already know and love to teach. (Stay within your niche!)
• Hear my thoughts on course creation and AI.
• Start small and build slowly. (Think about your “value ladder.”)
• Think about recurring offers related to your course.
• Validation is non-negotiable. (Validate your course idea before you proceed.)
• Download the free Course Creator Starter Kit. 
• Embrace the tech, but don’t let it overwhelm you. 
• Start with “good enough,” and upgrade your sound, lighting, and camera when you can.
• Hear my recommendations for basic tech for someone just starting out in course creation. 
• Take a “defaulting to action” perspective rather than waiting for perfectionism. 
• Build your audience early.
• Don’t wait until your course launch to build your email list.
• Use social media and discovery platforms. 
• Use these affiliate links for more information: Teachable, ConvertKit, and Cartra

Resources:

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Want to launch your online course?

Please check out our free 7-Day Course Creator Starter Kit for Therapists at https://sellingthecouch.com/coursekit.

If you are a seasoned therapist who wants to move from clinical to online course income, we have a specific mastermind for you. We meet together to build, grow, and scale our online courses. You can learn more at https://sellingthecouch.com/mastermind.

Mentioned in this episode:

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