Why blogging can feel confusing (and it’s not because you can’t write)

Blogging can feel surprisingly confusing, especially when you care about getting it right.

In this episode, I’m talking about why writing can feel heavy and muddled for therapists, even when you’re thoughtful, experienced, and genuinely good at your work. If blogging has ever left you questioning yourself, abandoning drafts, or wondering why it feels harder than it ‘should’, this one will likely feel familiar.

In this episode, we explore:

1. Why blogging often feels confusing, not because you can’t write, but because you’re trying to hold too much at once
2. How ‘it depends’ thinking, which works beautifully in therapy, can make writing harder
3. Why trying to speak to everyone can leave you stuck mid-post
4. How confusion can quietly turn into self-doubt
5. What helps blogging feel lighter again, without forcing yourself to push through

This is a reflective episode, designed to offer relief, reassurance, and a different way of understanding what’s really going on when blogging feels hard.

Links and next steps

1. Find out more about the Blogging Clarity Session (introductory offer available for a short time)
2. Explore more support for ethical, human marketing at janetravis.co.uk
3. Check out my FREE and paid resources HERE

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