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The Win Rate Podcast with Andy Paul

Win Rate Weekends: Can We Apply an Apprentice Model to Selling?

May 18, 2024
08:32

On today's episode of Win Rate Weekends, Andy takes a look at a conversation he had on this weeks full episode with Derek Wyszynski, Senior Director of Enterprise Sales for the U.S. for Open Classrooms, Olivier Labbe, Olivier Co-Founder and Managing Partner at Inflection Capital Partners, and Fred Diamond, President and Co-Founder of the Institute for Excellence in Sales and host of the Sales Game Changers podcast.

Andy poses the question of why we don't have apprentice models in sales anymore, contrasting it with current rapid onboarding practices. He and the roundtable discuss the drawbacks of short-term, ROI-focused training programs in SaaS environments, advocating for longer, more comprehensive training that emphasizes career development and long-term performance. They also talk about the challenges faced by sales leaders balancing immediate revenue goals with sustainable team development.

Listen to the full episode on Apple and Spotify

Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.

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