#1: Get to the Core of Your "Why," with Dr. Jevonnah "Lady J" Ellison

As Founder of Maximum Potential Academy, Lady J helps driven, early stage entrepreneurs turn their obstacles into opportunities. She's an author, speaker and leadership coach who has helped thousands of high potential women understand their most unique and powerful talents so they can make a larger impact, amplify their strengths, and thrive financially.

Lady J and Stacy cover the ups and downs of business in this episode. They talk overcoming personal tragedy and how to navigate the difficult waters of business.

Some highlights include:

Tomorrow is not promised. At minute 3:00 of our interview, Lady J tells the story of turning a personal tragedy into the fuel that drove her to create her business.

"I'm genuinely compassionate about my clients and follow up on accountability." At minute 5:00 Lady J talks about her strengths that keep her business successful.

Jump on the power of video. At minute 9:00, Lady J talks about why you should use live streaming video.

"You have to focus. Focus is faithfully overcoming challenges until success." (minute 11:00)

Let go of your control. At minute 13:00, Lady J talks about why you need to focus on what you're good at and let your employees focus on what they're good at.

Get into a mastermind group. At minute 18:00, Lady J talks why you should get your "own personal board of directors."

Get to the core of your "why." At minute 21, Lady J goes over the many things you should consider before deciding to end your business.

• Website: www.jevonnah.com

• Freshbooks

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