Directionally Correct, A People Analytics Podcast with Cole & Scott

#136 - Kristin Cullen-Lester and Greg Pryor - The Social Capital Imperative & Network Analysis

18 snips
Aug 3, 2025
Kristin Cullen-Lester, a professor at Ole Miss and co-editor of 'The Social Capital Imperative', joins Greg Pryor from Connected Commons to discuss the vital role of social capital in organizations. They unravel the differences between human and social capital and emphasize how network analysis can boost organizational strategy and team dynamics. Real-world case studies, including an astronaut's crisis and Johnson & Johnson's response to COVID-19, showcase the transformative power of strong relationships. The conversation also touches on humor in technology mishaps and nostalgia from college experiences.
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INSIGHT

Human vs Social Capital

  • Human capital is about individual capabilities and knowledge.
  • Social capital is relational and must be leverageable for outcomes.
ANECDOTE

Dorothy Moment with Social Networks

  • Greg Pryor had a "Dorothy moment" discovering social network analysis.
  • It revealed invisible organizational context beyond human capital that hooked him into social capital.
ADVICE

Actionable Network Analysis Insights

  • Use network analysis not just for visualization but to derive actionable insights.
  • Blend foundational metrics knowledge with practical business outcome focus.
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