
Dirty Deeds How Michelle Turned $750K Struggles Into $1.1 Million: The Distressed Real Estate Blueprint
Dec 21, 2025
Join Michelle Bridger, a former digital ads agency owner turned real estate investor specializing in distressed properties, as she shares her inspiring journey of transforming $750K struggles into over $1.1 million in just one year. Discover how she pivoted from saturated land deals to leverage creative solutions in probate and tax-lien properties. Michelle dives deep into her research tactics, negotiation strategies, and the importance of persistence. Get insights on navigating complex family dynamics and turning overlooked leads into profitable opportunities!
AI Snips
Chapters
Transcript
Episode notes
Pivot For Profit And Less Competition
- Michelle shifted from land flips to distressed properties because margins and competition changed dramatically in land.
- She achieved higher profit margins (45%) by pivoting to a less-competitive distressed model.
Flowers, PI, And A Doorstep Win
- Michelle tracked an heir for a high-value property, hired private investigators, and even sent flowers to a suspected address.
- She eventually knocked on the right doorstep and closed a contract after the heir recognized her from Facebook.
Buy Time With Longer Contracts
- Use longer option/contract terms to control risk when tax auctions loom.
- Structure terms (Michelle used 14 months) so you can solve title issues without immediate foreclosure pressure.
