Studying Law Around the World “Be Consistent, Be Generous, Be Genuine”: LinkedIn Advice for Lawyers with Tony Albrecht
May 15, 2025
Tony Albrecht, a former litigator and founder of CONTENDER, shares insights on how lawyers can effectively use LinkedIn to build trust and visibility. He emphasizes the importance of viewing LinkedIn as a platform for genuine engagement rather than just a job board. Albrecht discusses his career shift towards legal marketing and the lessons learned from pivoting careers. His advice is rooted in the principles of consistency, generosity, and authenticity, showcasing how meaningful connections can lead to significant opportunities.
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Radical Career Pivot
- Tony left his legal career in 2013, sold his stuff, and took a one-way ticket to Bangkok to travel and explore new directions.
- That year turned into four, he met his future wife in India, and his path shifted toward entrepreneurship and writing.
Writing Shaped His Trajectory
- Tony studied English before law and always loved writing, which later became central to his career.
- He now sees that he might have pursued writing and entrepreneurship earlier instead of choosing law for safety.
Choose Calculated Risks
- Take calculated risks and try uncomfortable changes to discover better career fit and growth.
- Tony repeatedly 'torched' his legal career and found that bold choices produced rewarding outcomes.