The GaryVee Audio Experience How to Win at Marketing | Live Keynote from The NYC Streets 2008
Jan 21, 2023
Experience a spontaneous keynote speech from the bustling streets of NYC in 2008! Discover how social media was just a tiny spark back then and the importance of patience in a rapidly changing landscape. Learn how small businesses can capitalize on hesitations from big brands and the shift toward digital advertising. Engage with the power of community building and authentic connections in marketing. Finally, find out why passion and hard work are essential for achieving success in the ever-evolving digital age!
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Episode notes
Hustle and Improvise
- Hustle and improvise like when Gary Vaynerchuk held an impromptu keynote on the NYC streets.
- Always care about your community and deliver value, even when plans change.
Opportunity in Fear
- Major companies' fear of social media creates huge opportunities for others.
- Their hesitancy allows for building brand equity and momentum.
Wine Library TV Momentum
- Gary Vaynerchuk gained momentum in online wine videos because established players stayed away.
- This allowed him to grow stronger before major competitors entered.