the bossbabe podcast
444: Your Work is Not Your Worth: The Real Path to Freedom + Your Most Profitable Year in Business Yet
Jan 2, 2025
Natalie and Lindsay kick off 2025 by reflecting on unexpected successes from the previous year. They explore the evolving meaning of freedom in business and how Maslow's Hierarchy relates to entrepreneurial growth. The duo emphasizes that your work doesn’t define your worth and shares insights on goal-setting, including the concept of anti-goals to prevent burnout. They celebrate the launch of the Bossbabe Planner in Walmart, designed to help map out a fulfilling year while maintaining joy and alignment in business.
54:22
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Quick takeaways
- The podcast emphasizes redefining freedom in business by aligning with core values, demonstrating that integrity can lead to unexpected success.
- Prioritization is crucial for team dynamics, as cutting non-essential tasks fosters commitment and cohesion in achieving impactful results.
Deep dives
Reflections on 2024 Success
The reflection on 2024 highlights that the company experienced its highest revenue and profit year in its history, which was unexpected as it was not a predetermined goal. Instead, the focus was on building a business that was aligned with core values and impactful, demonstrating that success can come from prioritizing integrity and service over mere profitability. A significant theme was the necessity of prioritization, where the team actively cut non-critical tasks to concentrate on efforts that truly moved the needle forward. This approach fosters a culture of commitment and optimization, showing that a dedicated team can achieve impressive results regardless of size.
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