Critical Media Studies Marshall McLuhan's Culture is Our Business: A Discussion of Media Environments
Jun 24, 2022
The hosts discuss Marshall McLuhan's book 'Culture is Our Business' and the challenges of reading it as a collage incorporating advertising. They explore the tension between form and content in media environments, the blurring of boundaries with immersive media, and the importance of impact in advertising. They also reflect on the tension between pathos and logos in relation to McLuhan's ideas.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
The Role of Narrative in Academic Research
03:16 • 2min
Media Environment and the Tension Between Form and Content
05:05 • 16min
Exploring the Eradication of Boundaries and the Immersive Power of Media
21:07 • 3min
The Importance of Impact in Advertising and the Problem of Fake News
24:36 • 2min
Tension between Pathos and Logos: Reflections on McLuhan
26:18 • 8min