Is tech really enabling personalized care? w/ Danika Kelly, Dr. Katherine Saunders, and Swathi Arulguppe

Personalized healthcare is all the rage. But make no mistake - it’s not not always personalized, especially when it comes to technology. Technology in healthcare is a game-changer, but personalizing technology can be tricky - especially since most of healthcare is geared toward an “average” patient and then adjusted on an as needed basis. These types of models make true personalization and health equity harder to reach - but not impossible. In this week’s panel, I invited Danika Kelly of My Normative, Dr. Katherine Saunders of Intellihealth, and Swathi Arulguppe from BetterMeal.AI to talk about their experiences with underserved populations, the lack of health equity, and the creative paths they’ve forged to better leverage personalized care. The future of healthcare may depend on personalization so, if you’re a startup entrepreneur, a corporate innovator, or simply someone trying to decide if your idea is a keeper, come have a listen to this week’s episode! Here are the show highlights: Health Equity as a focus (10:12) Identifying gaps in personalized care (10:50) There’s no one size fits all approach to health (14:09) Using technology to scale in a hard to scale business model (16:06) Solving problems customers want to exchange money for (20:39) Overcoming obstacles to health equity (25:55) Guest Bios Danika Kelly is CEO and co-founder of My Normative, a female-focused health platform driving innovation in the health sciences through clinically validated data collection, data management, and analytical processes. If you’d like to get in touch with Danika after the show or learn more about My Normative you can go to their website MyNormative.ca , or reach out to her on linked in at @Danika Kelly. Dr. Katherine Saunders is the co-founder of Intellihealth, an organization that is fighting the global obesity epidemic one patient – and one personalized treatment plan – at a time If you’d like to get in touch with Dr. Saunders after the show, or learn more about Intellihealth, you can go to their website at Intellihealth.co, or reach out to her on LinkedIn at @Katherine Saunders. Swathi Arulguppe is the founder and CEO of BetterMeal.AI, a data company utilizing technology to provide nutritional treatments for chronic food related health issues and working to identify the hidden biomarkers that can impact health. If you’d like to get in touch with Swathi after the show, or learn more about BetterMeal.AI, you can go to their website at BetterMeal.AI, or reach out to her on LinkedIn at @Swathi A.