💡Elery (https://www.linkedin.com/in/elery-pfeffer-133220) is the Founder & CEO of Nift - https://www.gonift.com
💡Nift is a SaaS based consumer app gifting platform
💡Consumer apps like AfterPay, MindBody and Tripadvisor use Nift to thank and reward their customers
💡Customers tell Nift what they like and our AI matches them with gifts they can use to try new products and services
💡The result is efficient CAC for brands, increased ARPU for consumer apps, and great gifts for consumers to enjoy
💡In this episode, Jason & Elery discuss hpw rising CAC and saturated markets are forcing brands to get creative with how they find new customers, target them and get them to try their products
Enjoy!
THE ECOMMERCE EDGE Podcast with Jason Greenwood