How These Sales Skills Built Them a PR Empire - The Unstoppable Family
Aug 2, 2024
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Brian and Ronda Swan, co-founders of a successful PR agency known as the Unstoppable Family, share their inspiring journey from network marketing to entrepreneurship. They discuss the significance of personal branding, emotional intelligence, and the need for continuous learning in overcoming challenges. The couple also explores innovative parenting strategies that foster confidence in children. Additionally, they highlight evolving PR strategies that prioritize storytelling and personal positioning on social media to catch the industry's changing tides.
The Unstoppable Family's journey emphasizes the significant impact of personal branding and effective storytelling in standing out in a competitive market.
Their experiences during the financial crisis highlighted the importance of self-education and adaptability in overcoming life's challenges and setbacks.
Deep dives
Transitioning from Corporate to Entrepreneurial Life
Moving from corporate careers to entrepreneurship, both speakers had pivotal moments that led them to reassess their lives. One individual, previously a corporate executive for a pharmaceutical company, experienced a moment of clarity upon witnessing a colleague struggling to balance personal and professional commitments, prompting her to quit her job. This decision was solidified after being inspired by motivational figures like Tony Robbins and Steve Jobs, who emphasized the significance of adapting to an online world. Ultimately, the couple embarked on a journey of exploration and professional growth, leaving behind traditional employment to pursue a life based on flexibility and personal fulfillment.
Navigating Challenges During Economic Downturns
The couple faced significant trials during the 2008 economic collapse, which dramatically affected their investments in real estate. After initially being successful and financially secure, they found themselves in a precarious situation when a real estate deal went sour, leading to substantial financial losses. This experience underscored the lesson that while challenges can be devastating, having a strong foundation in skills and knowledge allows individuals to adapt and recover. They recognized the importance of self-education, which equipped them to rebuild their lives and careers despite the financial setbacks.
The Importance of Branding and Online Presence
As the couple developed their business, they centered their efforts on the significance of personal branding and effective online presence. They transitioned from network marketing to helping clients build recognizable brands, emphasizing how unique identities can distinguish individuals in crowded marketplaces. Their branding agency aimed to empower entrepreneurs to craft their narratives and gain visibility as industry experts. In a competitive environment where thousands offer similar services, they highlighted the necessity of standing out through authenticity and effective storytelling.
Parenting for Future Success
The couple adopted innovative parenting strategies that prioritized personal development and confidence for their daughter, Hanalei. They engaged her in public speaking from a young age, fostering her comfort in front of an audience, while ensuring she was surrounded by positive influences and experiences. By implementing the idea of avoiding negative language, they helped her develop a growth mindset, which is crucial for creativity and self-expression. As a result, Hanalei emerged as a young entrepreneur and speaker, with the skills and confidence to navigate her own path in life.
Brian and Ronda Swan, known as the Unstoppable Family, share their journey of overcoming challenges, building a successful PR firm, and emphasizing the importance of branding and personal development. The only book on sales you'll ever need: https://go.nepqblackbook.com/learn-more Brian & Rhonda's Site https://unstoppablebrandingagency.com/ Rhonda's Instagram https://www.instagram.com/rhondaswan/?hl=en Brian's Instagram https://www.instagram.com/unstoppablesurfer/?hl=en ✅ Resources: JOIN the Sales Revolution: https://www.facebook.com/groups/salesrevolutiongroup Book a "Clarity CALL": https://7thlevelhq.com/book-demo/ ✅ Connect with Me: Follow Jeremy Miner on Facebook: https://www.facebook.com/jeremy.miner.52 Follow Jeremy Miner on Instagram: https://www.instagram.com/jeremyleeminer/ Follow Jeremy Miner on LinkedIn: https://www.linkedin.com/in/jeremyleeminer/ ✅ SUBSCRIBE to My Podcast CLOSERS ARE LOSERS with Jeremy Miner: Subscribe on iTunes: https://podcasts.apple.com/us/podcast/closers-are-losers-with-jeremyminer/id1534365100 Subscribe and Review on Spotify: https://open.spotify.com/show/2kNDyUR7fz9SqBr9iGwfwV?si=uMhsOBP4S_SBaHqAFp4EGg Subscribe and Review on Stitcher: https://www.stitcher.com/show/closers-are-losers-with-jeremy-miner Subscribe and Review on Google Podcasts: https://podcasts.google.com/u/1/feed/aHR0cHM6Ly9jbG9zZXJzYXJlbG9zZXJzLmxpYnN5bi5jb20vcnNz TESTIMONIAL DISCLAIMER In accordance with the FTC guidelines concerning the use of endorsements and testimonials in advertising, please be aware of the following: Testimonials appearing on this website are received in various forms via a variety of submission methods. The testimonials reflect the real-life experiences of individuals who used our products and/or services. However, individual results may vary. We do not claim, nor should the reader assume, that any individual experience recounted is typical or representative of what any other consumer might experience. Testimonials are not necessarily representative of what anyone else using our products and/or services may experience. The people giving testimonials on this website are not been compensated with free products or discounts for use of their experiences The testimonials displayed are given verbatim except for grammatical or typing error corrections. Some testimonials may have been edited for clarity, or shortened in cases where the original testimonial included extraneous information of no relevance to the general public. 7th Level is not responsible for the opinions or comments posted on this content and does not necessarily share the opinions, views or commentary of postings on this content. All opinions expressed are strictly the views of the poster or reviewer. All testimonials are reviewed for authenticity before they are posted for public viewing
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