Welcome to another insightful episode of The Brand Called You, where we delve deep into the world of SaaS and video marketing with our special guest, Daniel Borba, CEO of SparkPortal. In this episode, we explore the innovative concept of Video as a Service (VaaS), the strategic importance of video marketing for SaaS companies, and how AI is revolutionizing video production. Daniel shares his journey from freelance animation to leading a company that’s transforming video production for SaaS and B2B businesses.
Learn about the biggest misconceptions in video marketing, the challenges faced by SaaS companies in video production, and the future of VR/AR and 3D video in marketing. Whether you're a seasoned marketer or just venturing into the realm of video content, this episode is packed with insights to help you succeed.
The Brand Called You